Advanced Social Media Strategies Conference program will focus on high level, interactive sessions that will provide you with the tools necessary to ensure that your organization stops wasting its time and money on ineffective and pointless social media initiatives. Attend the conference and acquire the take home knowledge you need to immediately start implementing effective social media strategies that gain actual buy in from your target audience.
Location: Marriott Bloor Yorkville,Toronto,ON,CANDate: 31 Jan-01 Feb 2012
Keynote Speaker: Randall Craig (President and Social Media Leader at Pinetree Advisors Inc), Sara Falconer (Social Media Specialist at WWF Canada), Mark Nicholson (Head of Online Experience at ING Direct Canada), Daniel Morier (Chief of Digital Engagement at Health Canada), Bruce Skeaff (Social Media Planner at Ontario Ministry of Labour), Ian Capstick (Media Consultant and Owner at MediaStyle)
Tracks/Topics:
- Passive Viewing of Social Media to Proactive Engagement with Your Stakeholders How the Ontario Ministry of Labour Moved to Engage with the Public on Facebook
- Effective Enterprise Wide Social Media Training of Employees and Managers
- Emerging Trends and Innovation in Social Networking
- Effective Direct Interaction with Citizens and the Media and Using Social Media as a Crisis Communications Tool
- Successfully Using Social Media as an Internal Communications Tool
- Top Strategies for Gaining Buy In via Social Media
Fees Range: $1595 - $2690 (+ 13% HST)
Highlighted Industries: Financial Services,Hospitality,Utility,Social Media
